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For a bit of white paper that typically measures 3 ½
inches by 2 inches, a business card packs a powerful punch. Business
cards
offer a quick first impression as to the kind of person you are as well
as the kind of business you run; they should be designed to grab the
user’s attention and make that all-important first impression in a few
brief seconds.
What happens when you proffer your business card to somebody you’ve just
met? Will they pore over it for hours on end? No, of course not- what
they will most probably do is take it, glance at it for a few seconds
and then whip out their wallet and tuck it away for future reference.
That’s it- that’s all the time you get to impress somebody with your
business card. Considering that you would have spent hours poring over
getting the design and the format just right, was it really worth it? |
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